Consistent markdown parsing, docs on markdown and display settings

doc/user/events/display.rst

@@ -0,0 +1,42 @@
+Display settings
+================
+
+The settings at "Settings" → "Display" allow you to customize the appearance of your ticket shop.
+
+.. thumbnail:: ../../screens/event/settings_display.png
+   :align: center
+   :class: screenshot
+
+The upper part of the page contains settings that you always need to set specifically for your event. Those are
+currently::
+
+Logo image
+    This logo will be shown as a banner above your shop. If you set it, the event name and date will no longer be
+    displayed by the shop, so we suggest to include them in the image yourself. The maximal height of the image is
+    120 pixels and if you want to use the full width, make your image 1140 pixels wide. If the user's screen is
+    smaller, the logo will be scaled down automatically, so it should still be legigible at smaller sizes.
+
+Frontpage text
+    This text will be shown on the front page of your ticket shop, above the list of products. You can use it to explain
+    your product types, give more information on the event or for other general notices.
+    You can use :ref:`Markdown syntax <markdown-guide>` in this field.
+
+Show variations of a product expanded by default
+    If this is not checked, a product with variations will be shown as one row in the show by default and will expand
+    into multiple rows once it is clicked on. With this box checked, the variations will be shown as multiple rows
+    right from the beginning.
+
+
+The lower part of the page contains settings that you can **either** set on organizer-level for all your events **or**
+override for this single event individually. Those are:
+
+Primary color
+    This color will be used for links, buttons, and other design elements throughout your shop and emails sent to your
+    customers. We suggest not choosing something to light, since text in that color should be readable on a white
+    background and white text should be readable on a background of this color.
+
+Font
+    Choose one of multiple fonts to use for your web shop.
+
+.. note:: Both the color and font settings can take a few seconds up to a few minutes before they become active on your
+          shop.

doc/user/events/plugins.rst

@@ -0,0 +1,20 @@
+Configuring plugins
+===================
+
+Plugins are optional parts of pretix that can be installed to extend the available functionality and that can be turned
+on or off completely for every event. For your event, a number of plugins might be active already, but you can unlock
+even more functionality by going to "Settings" → "Plugins" and enable more of them, if you need.
+
+.. thumbnail:: ../../screens/event/settings_plugins.png
+   :align: center
+   :class: screenshot
+
+For each plugin, you will find a short description as well as an Enable/Disable button. The pretix website has
+`an overview`_ of available plugins and more details of them. If you are on the pretix.eu hosted service, look for
+the "pretix Hosted" badge in the plugin list to learn which ones are supported there.
+
+If you are running pretix on your own server, refer to the installation manual of your installation type to learn
+how to install additional plugins (:ref:`manual <manual_plugininstall>` or :ref:`Docker <docker_plugininstall>`).
+
+.. _an overview: https://pretix.eu/about/en/plugins
+

doc/user/events/settings.rst

@@ -6,4 +6,6 @@ Configuring an event
 
    subevents
    ../payments/index
+   plugins
+   display
    taxes