diff --git a/src/pretix/control/templates/pretixcontrol/base.html b/src/pretix/control/templates/pretixcontrol/base.html
index f5d1834c5d..41fc60f8de 100644
--- a/src/pretix/control/templates/pretixcontrol/base.html
+++ b/src/pretix/control/templates/pretixcontrol/base.html
@@ -126,7 +126,9 @@
                     {% endif %}
                     <a class="navbar-brand" href="{% url "control:index" %}">
                         <img src="{% static "pretixbase/img/pretix-icon-white-mini.svg" %}" />
-                        {{ settings.PRETIX_INSTANCE_NAME }}
+                        <span>
+                            {{ settings.PRETIX_INSTANCE_NAME }}
+                        </span>
                     </a>
                 </div>
                 <ul class="nav navbar-nav navbar-top-links navbar-left flip hidden-xs">
diff --git a/src/pretix/static/pretixbase/img/favicon-16.png b/src/pretix/static/pretixbase/img/favicon-16.png
new file mode 100644
index 0000000000..9b976948cc
Binary files /dev/null and b/src/pretix/static/pretixbase/img/favicon-16.png differ
diff --git a/src/pretix/static/pretixbase/img/favicon-32.png b/src/pretix/static/pretixbase/img/favicon-32.png
new file mode 100644
index 0000000000..273d7b1dd4
Binary files /dev/null and b/src/pretix/static/pretixbase/img/favicon-32.png differ
diff --git a/src/pretix/static/pretixbase/img/favicon-64.png b/src/pretix/static/pretixbase/img/favicon-64.png
new file mode 100644
index 0000000000..4af4813149
Binary files /dev/null and b/src/pretix/static/pretixbase/img/favicon-64.png differ
diff --git a/src/pretix/static/pretixbase/img/favicon-debug-16.png b/src/pretix/static/pretixbase/img/favicon-debug-16.png
new file mode 100644
index 0000000000..297d7023d2
Binary files /dev/null and b/src/pretix/static/pretixbase/img/favicon-debug-16.png differ
diff --git a/src/pretix/static/pretixbase/img/favicon-debug-32.png b/src/pretix/static/pretixbase/img/favicon-debug-32.png
new file mode 100644
index 0000000000..e4b4d1fe9f
Binary files /dev/null and b/src/pretix/static/pretixbase/img/favicon-debug-32.png differ
diff --git a/src/pretix/static/pretixbase/img/favicon-debug-64.png b/src/pretix/static/pretixbase/img/favicon-debug-64.png
new file mode 100644
index 0000000000..84547e2ca3
Binary files /dev/null and b/src/pretix/static/pretixbase/img/favicon-debug-64.png differ
diff --git a/src/pretix/static/pretixbase/img/favicon-debug.ico b/src/pretix/static/pretixbase/img/favicon-debug.ico
index 0d29347428..8a188c7362 100644
Binary files a/src/pretix/static/pretixbase/img/favicon-debug.ico and b/src/pretix/static/pretixbase/img/favicon-debug.ico differ
diff --git a/src/pretix/static/pretixbase/img/favicon.ico b/src/pretix/static/pretixbase/img/favicon.ico
index 098bfbc157..49b5755745 100644
Binary files a/src/pretix/static/pretixbase/img/favicon.ico and b/src/pretix/static/pretixbase/img/favicon.ico differ
diff --git a/src/pretix/static/pretixbase/img/pretix-icon-colored.svg b/src/pretix/static/pretixbase/img/pretix-icon-colored.svg
deleted file mode 100644
index 04a7252da3..0000000000
--- a/src/pretix/static/pretixbase/img/pretix-icon-colored.svg
+++ /dev/null
@@ -1 +0,0 @@
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diff --git a/src/pretix/static/pretixbase/img/pretix-icon-white-mini.svg b/src/pretix/static/pretixbase/img/pretix-icon-white-mini.svg
index 069c66961b..a2db7082aa 100644
--- a/src/pretix/static/pretixbase/img/pretix-icon-white-mini.svg
+++ b/src/pretix/static/pretixbase/img/pretix-icon-white-mini.svg
@@ -1 +1 @@
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diff --git a/src/pretix/static/pretixbase/img/pretix-icon.svg b/src/pretix/static/pretixbase/img/pretix-icon.svg
index 04a7252da3..5b4ae39407 100644
--- a/src/pretix/static/pretixbase/img/pretix-icon.svg
+++ b/src/pretix/static/pretixbase/img/pretix-icon.svg
@@ -1 +1 @@
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diff --git a/src/pretix/static/pretixbase/img/pretix-logo-white.svg b/src/pretix/static/pretixbase/img/pretix-logo-white.svg
index 8e32268054..be78fe6a34 100644
--- a/src/pretix/static/pretixbase/img/pretix-logo-white.svg
+++ b/src/pretix/static/pretixbase/img/pretix-logo-white.svg
@@ -1 +1,2 @@
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+<?xml version="1.0" encoding="UTF-8"?>
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\ No newline at end of file
diff --git a/src/pretix/static/pretixbase/img/pretix-logo.svg b/src/pretix/static/pretixbase/img/pretix-logo.svg
index cba6ceb147..ba84fe78bf 100644
--- a/src/pretix/static/pretixbase/img/pretix-logo.svg
+++ b/src/pretix/static/pretixbase/img/pretix-logo.svg
@@ -1 +1 @@
-<svg xmlns="http://www.w3.org/2000/svg" xml:space="preserve" width="254.156" height="109.594" version="1.1"><g transform="matrix(1.9856 0 0 1.9856 0 .193)"><path d="M36.29 23.21c-.35 0-.61.06-.83.13v8.29c.19.06.45.13.77.13 1.73 0 2.46-1.44 2.46-4.26s-.64-4.29-2.4-4.29z" fill="#3b1c4a"/><path d="M61.22 23.15c-1.44 0-2.21 1.31-2.08 3.71l3.9-.58c.03-2.11-.58-3.14-1.82-3.14z" fill="#3b1c4a"/><path d="M127.39 17.1c.35-.03.61-.29.61-.64V.64c0-.35-.29-.64-.64-.64H75.81v2.48c0 .55-.45.99-.99.99s-.99-.45-.99-.99V0H.64C.29 0 0 .29 0 .64v15.82c0 .35.26.61.61.64 5.47.32 9.82 4.86 9.82 10.43 0 5.57-4.35 10.08-9.82 10.37-.35.03-.61.29-.61.64v15.82c0 .35.29.64.64.64h73.22-.03v-2.48c0-.57.43-.99.99-.99s.99.45.99.99V55h-.03 51.58c.35 0 .64-.29.64-.64V38.54c0-.35-.26-.61-.61-.64-5.47-.32-9.82-4.83-9.82-10.4s4.35-10.11 9.82-10.4zM37.41 34.57c-.86 0-1.6-.1-1.95-.19v5.54H30.6v-18.5c1.31-.61 3.07-1.06 5.73-1.06 4.26 0 7.17 2.27 7.17 7.1 0 4.35-2.53 7.1-6.08 7.1zm15.58-10.78c-.9-.45-1.76-.45-2.4-.22v10.85h-4.86V21.43c1.41-.7 3.55-1.09 6.69-1.06.45 0 .93.03 1.41.06L53 23.79Zm14.56 4.26-8.03 1.12c.32 1.47 1.09 2.21 2.85 2.21 1.63 0 2.91-.35 3.68-.74l1.09 2.98c-1.22.58-2.82 1.06-5.38 1.06-4.51 0-6.88-3.04-6.88-7.17s2.21-7.1 6.53-7.1c4.35-.03 6.4 2.98 6.14 7.65zm8.26 18.56c0 .55-.45.99-.99.99s-.99-.45-.99-.99v-5.12c0-.55.45-.99.99-.99s.99.46.99.99zm0-11.07c0 .53-.46.99-.99.99s-.99-.46-.99-.99v-5.12c0-.57.43-.99.99-.99s.99.45.99.99zm0-11.01c0 .55-.45.99-.99.99s-.99-.45-.99-.99v-5.12c0-.55.45-.99.99-.99s.99.46.99.99zm0-11.07c0 .53-.46.99-.99.99s-.99-.46-.99-.99V8.34c0-.57.43-.99.99-.99s.99.45.99.99zm14.3 10.34h-2.02v6.18c0 1.02.35 1.41 1.09 1.41.35 0 .54-.06.93-.19v2.98c-.35.19-1.22.48-2.34.48-3.1 0-4.51-1.89-4.51-4.26v-6.59h-1.44v-3.17h1.44v-2.82l4.86-1.22v4.03h1.98v3.17zm7.07 10.62h-4.86V20.66h4.86zm-2.43-15.58c-1.38 0-2.5-.99-2.5-2.21s1.12-2.18 2.5-2.18 2.53.96 2.53 2.18c0 1.22-1.12 2.21-2.53 2.21zm12.35 15.58-1.76-3.81h-.06l-1.82 3.81h-4.9l4.32-7.1-3.87-6.66h5.06l1.66 3.46h.06l1.82-3.46h4.51l-4 6.37 4.38 7.42-5.41-.03z" fill="#3b1c4a"/></g></svg>
+<?xml version="1.0" encoding="UTF-8"?><svg id="Ebene_1" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 128 70"><defs><style>.cls-1{fill:#492267;}</style></defs><path class="cls-1" d="m37.27,34.63c-.33.05-.57.14-.77.23l1.1,7.82c.19.03.44.06.74.02,1.63-.23,2.14-1.69,1.76-4.34-.38-2.72-1.17-3.96-2.83-3.73Z"/><path class="cls-1" d="m60.79,31.26c-1.36.19-1.91,1.53-1.47,3.78l3.61-1.06c-.25-2-.96-2.88-2.14-2.72Z"/><path class="cls-1" d="m122.47,16.77c.33-.08.54-.35.49-.68l-2.11-15.01c-.05-.33-.36-.57-.69-.52l-48.67,6.84.34,2.42c.07.52-.29,1-.8,1.07s-1-.29-1.07-.8l-.34-2.42L.53,17.37c-.33.05-.57.36-.52.69l2.11,15.01c.05.33.32.54.66.52,5.21-.42,9.92,3.29,10.66,8.54.74,5.26-2.77,10.09-7.9,11.09-.33.08-.54.35-.49.68l2.11,15.01c.05.33.36.57.69.52l69.12-9.71h-.03s-.34-2.41-.34-2.41c-.08-.53.27-.99.8-1.07s1,.29,1.07.8l.34,2.42h-.03s48.7-6.84,48.7-6.84c.33-.05.57-.36.52-.69l-2.11-15.01c-.05-.33-.32-.54-.66-.52-5.21.42-9.92-3.26-10.65-8.51-.74-5.26,2.77-10.12,7.89-11.12Zm-82.63,28.43c-.82.11-1.52.12-1.87.08l.73,5.23-4.59.65-2.45-17.46c1.16-.75,2.76-1.4,5.27-1.76,4.02-.56,7.07,1.19,7.71,5.76.58,4.11-1.44,7.04-4.8,7.51Zm13.28-12.25c-.91-.3-1.72-.19-2.3.11l1.44,10.24-4.59.65-1.72-12.27c1.24-.85,3.21-1.5,6.17-1.88.42-.06.88-.09,1.34-.13l-.34,3.28Zm14.31,2.09l-7.43,2.12c.5,1.35,1.32,1.94,2.98,1.71,1.54-.22,2.7-.72,3.38-1.18l1.42,2.67c-1.07.71-2.52,1.37-4.94,1.71-4.26.6-6.9-1.96-7.45-5.85-.55-3.9,1.14-7,5.22-7.57,4.1-.61,6.44,1.96,6.81,6.4Zm10.26,16.43c.07.52-.29,1-.8,1.07s-1-.29-1.07-.8l-.68-4.83c-.07-.52.29-1,.8-1.07s1,.31,1.07.8l.68,4.83Zm-1.47-10.45c.07.5-.31,1-.8,1.07s-1-.31-1.07-.8l-.68-4.83c-.08-.53.27-.99.8-1.07s1,.29,1.07.8l.68,4.83Zm-1.46-10.39c.07.52-.29,1-.8,1.07s-1-.29-1.07-.8l-.68-4.83c-.07-.52.29-1,.8-1.07s1,.31,1.07.8l.68,4.83Zm-1.47-10.45c.07.5-.31,1-.8,1.07s-1-.31-1.07-.8l-.68-4.83c-.08-.53.27-.99.8-1.07s1,.29,1.07.8l.68,4.83Zm14.88,7.86h-.03s-1.87.27-1.87.27l.82,5.83c.14.97.52,1.28,1.21,1.18.33-.05.51-.13.85-.3l.39,2.81c-.31.23-1.08.61-2.14.76-2.93.41-4.51-1.18-4.82-3.42l-.87-6.22-1.36.19-.42-2.99,1.36-.19-.37-2.66,4.43-1.79.53,3.81,1.87-.26.42,2.99Zm8.09,9.09l-4.59.65-1.83-12.99,4.59-.65,1.83,12.99Zm-4.36-14.39c-1.3.18-2.49-.61-2.65-1.75-.16-1.15.77-2.2,2.07-2.39s2.51.57,2.68,1.72-.76,2.23-2.09,2.42Zm13.73,13.07l-2.17-3.36h-.06s-1.22,3.85-1.22,3.85l-4.62.65,3.14-7.28-4.54-5.77,4.77-.67,2.03,3.04h.06s1.26-3.51,1.26-3.51l4.26-.6-2.93,6.54,5.12,6.43-5.11.69Z"/></svg>
\ No newline at end of file
diff --git a/src/pretix/static/pretixbase/img/pretixscan.svg b/src/pretix/static/pretixbase/img/pretixscan.svg
index 733eae132f..7127bf69d6 100644
--- a/src/pretix/static/pretixbase/img/pretixscan.svg
+++ b/src/pretix/static/pretixbase/img/pretixscan.svg
@@ -1 +1 @@
-<svg xmlns="http://www.w3.org/2000/svg" width="512" height="512" viewBox="0 0 135.467 135.467"><g transform="matrix(7.9501 0 0 7.9501 -115.332 -24.995)"><rect width="17.04" height="17.04" x="14.507" y="3.144" fill="#3b1c4a" color="#000" overflow="visible" rx="1.664" ry="1.664" style="marker:none"/><g fill="#fff"><path d="M17.702 6.339v2.13h-1.065v-2.13c0-.588.477-1.065 1.065-1.065h2.13v1.065h-2.13m10.65-1.065c.588 0 1.065.477 1.065 1.065v2.13h-1.065v-2.13h-2.13V5.274h2.13m-10.65 9.585v2.13h2.13v1.065h-2.13a1.065 1.065 0 0 1-1.065-1.065v-2.13h1.065m10.65 2.13v-2.13h1.065v2.13c0 .588-.477 1.065-1.065 1.065h-2.13v-1.065z"/><path d="M22.606 7.253c-1.563 0-2.6.256-3.367.617v10.867h2.856V15.49c.21.06.631.12 1.142.12 2.09 0 3.577-1.623 3.577-4.178 0-2.84-1.698-4.179-4.208-4.179zm-.015 1.668c1.037 0 1.398.828 1.398 2.526 0 1.653-.42 2.494-1.443 2.494a1.17 1.17 0 0 1-.451-.075v-4.87c.135-.045.286-.075.496-.075z" color="#000" overflow="visible" style="marker:none" transform="matrix(.53249 0 0 .53249 10.765 5.453)"/></g></g><path fill="none" d="M-115.332-24.995H75.47v190.802h-190.802z"/></svg>
+<svg xmlns="http://www.w3.org/2000/svg" width="512" height="512" viewBox="0 0 135.467 135.467"><g transform="matrix(7.9501 0 0 7.9501 -115.332 -24.995)"><rect width="17.04" height="17.04" x="14.507" y="3.144" fill="#492267" color="#000" overflow="visible" rx="1.664" ry="1.664" style="marker:none"/><g fill="#fff"><path d="M17.702 6.339v2.13h-1.065v-2.13c0-.588.477-1.065 1.065-1.065h2.13v1.065h-2.13m10.65-1.065c.588 0 1.065.477 1.065 1.065v2.13h-1.065v-2.13h-2.13V5.274h2.13m-10.65 9.585v2.13h2.13v1.065h-2.13a1.065 1.065 0 0 1-1.065-1.065v-2.13h1.065m10.65 2.13v-2.13h1.065v2.13c0 .588-.477 1.065-1.065 1.065h-2.13v-1.065z"/><path d="M22.606 7.253c-1.563 0-2.6.256-3.367.617v10.867h2.856V15.49c.21.06.631.12 1.142.12 2.09 0 3.577-1.623 3.577-4.178 0-2.84-1.698-4.179-4.208-4.179zm-.015 1.668c1.037 0 1.398.828 1.398 2.526 0 1.653-.42 2.494-1.443 2.494a1.17 1.17 0 0 1-.451-.075v-4.87c.135-.045.286-.075.496-.075z" color="#000" overflow="visible" style="marker:none" transform="matrix(.53249 0 0 .53249 10.765 5.453)"/></g></g><path fill="none" d="M-115.332-24.995H75.47v190.802h-190.802z"/></svg>
diff --git a/src/pretix/static/pretixcontrol/scss/main.scss b/src/pretix/static/pretixcontrol/scss/main.scss
index 9abd93b6f2..67b3f22b76 100644
--- a/src/pretix/static/pretixcontrol/scss/main.scss
+++ b/src/pretix/static/pretixcontrol/scss/main.scss
@@ -36,10 +36,21 @@ nav.navbar {
     margin: 0;
     border: 0;
 }
+.navbar-brand {
+  position: relative;
+  padding-bottom: 10px;
+  padding-top: 10px;
+  padding-left: 10px;
+}
+.navbar-brand span {
+  padding: 4px 8px 6px; // Optical alignment next to logo
+  display: inline-block;
+}
 .navbar-brand img {
-    height: 100%;
     width: auto;
-    display: inline;
+    height: 100%;
+    display: inline-block;
+    vertical-align: top;
 }
 
 #side-menu img.fa-img {