diff --git a/doc/development/api/ticketoutput.rst b/doc/development/api/ticketoutput.rst
index 64da67956..73e9f3cb7 100644
--- a/doc/development/api/ticketoutput.rst
+++ b/doc/development/api/ticketoutput.rst
@@ -74,6 +74,8 @@ The output class
 
    .. autoattribute:: multi_download_button_text
 
+   .. autoattribute:: long_download_button_text
+
    .. autoattribute:: preview_allowed
 
    .. autoattribute:: javascript_required
diff --git a/src/pretix/base/ticketoutput.py b/src/pretix/base/ticketoutput.py
index 558e3b494..efc05010b 100644
--- a/src/pretix/base/ticketoutput.py
+++ b/src/pretix/base/ticketoutput.py
@@ -162,6 +162,13 @@ class BaseTicketOutput:
         """
         return _('Download ticket')
 
+    @property
+    def long_download_button_text(self) -> str:
+        """
+        The text on the large download button in the frontend.
+        """
+        return self.download_button_text
+
     @property
     def multi_download_button_text(self) -> str:
         """
diff --git a/src/pretix/plugins/ticketoutputpdf/ticketoutput.py b/src/pretix/plugins/ticketoutputpdf/ticketoutput.py
index d7f187c4d..1793bf241 100644
--- a/src/pretix/plugins/ticketoutputpdf/ticketoutput.py
+++ b/src/pretix/plugins/ticketoutputpdf/ticketoutput.py
@@ -29,6 +29,7 @@ class PdfTicketOutput(BaseTicketOutput):
     verbose_name = _('PDF output')
     download_button_text = _('PDF')
     multi_download_button_text = _('Download tickets (PDF)')
+    long_download_button_text = _('Download ticket (PDF)')
 
     def __init__(self, event, override_layout=None, override_background=None):
         self.override_layout = override_layout
diff --git a/src/pretix/presale/templates/pretixpresale/event/fragment_downloads.html b/src/pretix/presale/templates/pretixpresale/event/fragment_downloads.html
index cfe56144e..cacc50114 100644
--- a/src/pretix/presale/templates/pretixpresale/event/fragment_downloads.html
+++ b/src/pretix/presale/templates/pretixpresale/event/fragment_downloads.html
@@ -5,24 +5,37 @@
         {% blocktrans trimmed %}
             You can download your tickets using the buttons below. Please have your ticket ready when entering the event.
         {% endblocktrans %}
-    </div>
-    {% if cart.positions|length > 1 and can_download_multi %}
-        <p class="info-download">
-            {% trans "Download all tickets at once:" %}
-            {% for b in download_buttons %}
-                {% if b.multi %}
-                    <form action="{% eventurl event "presale:event.order.download.combined" secret=order.secret order=order.code output=b.identifier %}"
-                            method="post" data-asynctask data-asynctask-download class="download-btn-form">
+        {% if cart.positions|length > 1 and can_download_multi %}
+            <p class="info-download">
+                {% trans "Download all tickets at once:" %}
+                {% for b in download_buttons %}
+                    {% if b.multi %}
+                        <form action="{% eventurl event "presale:event.order.download.combined" secret=order.secret order=order.code output=b.identifier %}"
+                                method="post" data-asynctask data-asynctask-download class="download-btn-form">
+                            {% csrf_token %}
+                            <button type="submit"
+                                    class="btn btn-lg {% if b.identifier == "pdf" %}btn-primary{% else %}btn-default{% endif %}">
+                                <span class="fa {{ b.icon }}"></span> {{ b.multi_text }}
+                            </button>
+                        </form>
+                    {% endif %}
+                {% endfor %}
+            </p>
+        {% elif tickets_with_download|length == 1 %}
+            <p class="info-download">
+                {% for b in download_buttons %}
+                    <form action="{% if position_page and tickets_with_download.0.addon_to %}{% eventurl event "presale:event.order.position.download" secret=tickets_with_download.0.addon_to.web_secret order=order.code output=b.identifier pid=tickets_with_download.0.pk position=tickets_with_download.0.addon_to.positionid %}{% elif position_page %}{% eventurl event "presale:event.order.position.download" secret=tickets_with_download.0.web_secret order=order.code output=b.identifier pid=tickets_with_download.0.pk position=tickets_with_download.0.positionid %}{% else %}{% eventurl event "presale:event.order.download" secret=order.secret order=order.code output=b.identifier position=tickets_with_download.0.pk %}{% endif %}"
+                          method="post" data-asynctask data-asynctask-download class="download-btn-form{% if b.javascript_required %} requirejs{% endif %}">
                         {% csrf_token %}
                         <button type="submit"
                                 class="btn btn-lg {% if b.identifier == "pdf" %}btn-primary{% else %}btn-default{% endif %}">
-                            <span class="fa {{ b.icon }}"></span> {{ b.multi_text }}
+                            <span class="fa {{ b.icon }}"></span> {{ b.long_text }}
                         </button>
                     </form>
-                {% endif %}
-            {% endfor %}
-        </p>
-    {% endif %}
+                {% endfor %}
+            </p>
+        {% endif %}
+    </div>
 {% elif not download_buttons and ticket_download_date %}
     {% if order.status == 'p' %}
         <div class="alert alert-info info-download">
diff --git a/src/pretix/presale/views/order.py b/src/pretix/presale/views/order.py
index 54c78e613..1b03be49d 100644
--- a/src/pretix/presale/views/order.py
+++ b/src/pretix/presale/views/order.py
@@ -162,6 +162,7 @@ class OrderDetails(EventViewMixin, OrderDetailMixin, CartMixin, TicketPageMixin,
             buttons.append({
                 'text': provider.download_button_text or 'Download',
                 'multi_text': provider.multi_download_button_text or 'Download',
+                'long_text': provider.long_download_button_text or 'Download',
                 'icon': provider.download_button_icon or 'fa-download',
                 'identifier': provider.identifier,
                 'multi': provider.multi_download_enabled,
@@ -176,6 +177,7 @@ class OrderDetails(EventViewMixin, OrderDetailMixin, CartMixin, TicketPageMixin,
             queryset=self.order.positions.prefetch_related('issued_gift_cards').select_related('tax_rule'),
             order=self.order
         )
+        ctx['tickets_with_download'] = [p for p in ctx['cart']['positions'] if p.generate_ticket]
         ctx['can_download_multi'] = any([b['multi'] for b in self.download_buttons]) and (
             [p.generate_ticket for p in ctx['cart']['positions']].count(True) > 1
         )
@@ -256,6 +258,8 @@ class OrderPositionDetails(EventViewMixin, OrderPositionDetailMixin, CartMixin,
                 'icon': provider.download_button_icon or 'fa-download',
                 'identifier': provider.identifier,
                 'multi': provider.multi_download_enabled,
+                'multi_text': provider.multi_download_button_text or 'Download',
+                'long_text': provider.long_download_button_text or 'Download',
                 'javascript_required': provider.javascript_required
             })
         return buttons
@@ -271,6 +275,7 @@ class OrderPositionDetails(EventViewMixin, OrderPositionDetailMixin, CartMixin,
             ),
             order=self.order
         )
+        ctx['tickets_with_download'] = [p for p in ctx['cart']['positions'] if p.generate_ticket]
         return ctx
 
 
diff --git a/src/pretix/static/pretixpresale/scss/_event.scss b/src/pretix/static/pretixpresale/scss/_event.scss
index 8ee9c6862..12f406f96 100644
--- a/src/pretix/static/pretixpresale/scss/_event.scss
+++ b/src/pretix/static/pretixpresale/scss/_event.scss
@@ -227,3 +227,6 @@ h2.subevent-head {
 #cancel-fee-custom-link {
     margin-bottom: 20px;
 }
+.info-download {
+    margin-top: 15px;
+}