diff --git a/src/pretix/static/pretixpresale/js/widget/widget.js b/src/pretix/static/pretixpresale/js/widget/widget.js
index e3928988f..14a7e0124 100644
--- a/src/pretix/static/pretixpresale/js/widget/widget.js
+++ b/src/pretix/static/pretixpresale/js/widget/widget.js
@@ -255,7 +255,7 @@ Vue.component('availbox', {
             }
         },
         unavailability_reason_message: function () {
-            var reason = this.item.current_unavailability_reason || this.variation.current_unavailability_reason;
+            var reason = this.item.has_variations ? this.variation.current_unavailability_reason : this.item.current_unavailability_reason;
             if (reason) {
                 return strings["unavailable_" + reason] || reason;
             }