diff --git a/src/pretix/plugins/ticketoutputpdf/static/pretixplugins/ticketoutputpdf/editor.js b/src/pretix/plugins/ticketoutputpdf/static/pretixplugins/ticketoutputpdf/editor.js
index fc814d942..247429ae3 100644
--- a/src/pretix/plugins/ticketoutputpdf/static/pretixplugins/ticketoutputpdf/editor.js
+++ b/src/pretix/plugins/ticketoutputpdf/static/pretixplugins/ticketoutputpdf/editor.js
@@ -164,6 +164,7 @@ var editor = {
         "item": gettext("Sample product"),
         "variation": gettext("Sample variation"),
         "itemvar": gettext("Sample product – sample variation"),
+        "item_description": gettext("Sample product description"),
         "price": gettext("123.45 EUR"),
         "attendee_name": gettext("John Doe"),
         "event_name": gettext("Sample event name"),
diff --git a/src/pretix/plugins/ticketoutputpdf/templates/pretixplugins/ticketoutputpdf/index.html b/src/pretix/plugins/ticketoutputpdf/templates/pretixplugins/ticketoutputpdf/index.html
index 8f57f6c1e..2a9bf2a11 100644
--- a/src/pretix/plugins/ticketoutputpdf/templates/pretixplugins/ticketoutputpdf/index.html
+++ b/src/pretix/plugins/ticketoutputpdf/templates/pretixplugins/ticketoutputpdf/index.html
@@ -287,6 +287,7 @@
                                 <option value="order">{% trans "Order code" %}</option>
                                 <option value="item">{% trans "Product name" %}</option>
                                 <option value="variation">{% trans "Variation name" %}</option>
+                                <option value="item_description">{% trans "Product description" %}</option>
                                 <option value="itemvar">{% trans "Product name and variation" %}</option>
                                 <option value="price">{% trans "Price" %}</option>
                                 <option value="attendee_name">{% trans "Attendee name" %}</option>
diff --git a/src/pretix/plugins/ticketoutputpdf/ticketoutput.py b/src/pretix/plugins/ticketoutputpdf/ticketoutput.py
index 49fc0818c..dd263ca98 100644
--- a/src/pretix/plugins/ticketoutputpdf/ticketoutput.py
+++ b/src/pretix/plugins/ticketoutputpdf/ticketoutput.py
@@ -70,6 +70,8 @@ class PdfTicketOutput(BaseTicketOutput):
             return order.code
         elif o['content'] == 'item':
             return str(op.item)
+        elif o['content'] == 'item_description':
+            return str(op.item.description)
         elif o['content'] == 'secret':
             return op.secret
         elif o['content'] == 'variation':
diff --git a/src/pretix/plugins/ticketoutputpdf/views.py b/src/pretix/plugins/ticketoutputpdf/views.py
index e6f693f7c..19fac60fe 100644
--- a/src/pretix/plugins/ticketoutputpdf/views.py
+++ b/src/pretix/plugins/ticketoutputpdf/views.py
@@ -85,7 +85,8 @@ class EditorView(EventPermissionRequiredMixin, ChartContainingView, TemplateView
 
         if "preview" in request.POST:
             with rolledback_transaction(), language(request.event.settings.locale):
-                item = request.event.items.create(name=_("Sample product"), default_price=42.23)
+                item = request.event.items.create(name=_("Sample product"), default_price=42.23,
+                                                  description=_("Sample product description"))
                 item2 = request.event.items.create(name=_("Sample workshop"), default_price=23.40)
 
                 from pretix.base.models import Order